The Importance of Good Photos and Video When Selling
Today, people are shopping online for everything, even homes. As a buyer you are probably scouring numerous pictures of homes and their interiors, and as a seller you want to have many great photos of your home attached to your listing. But what about video tours?
In today’s market, homes are selling – fast. In fact, many homes are selling the same day they are listed. Demand is high, so the truth is, as long as you have plenty of good photos, and the home is in good condition, you are probably going to sell your home quickly. However, if your real estate agent offers to create a video tour to market your home, go for it. Naturally, the more exposure the home gets the better.
A video tour is a virtual walk-through that takes you inside the home and gives you a 360-degree view. For buyers, a well-made video tour is the next best thing to being there. They allow the buyer to feel like they are viewing the home, without having to make the appointment. This works well for out of town or out of state buyers.
Today’s high-definition (HD) video recording is now a standard feature of camcorders, digital cameras, and a growing selection of smartphones, making it easy to convey the appeal of properties through video.
Here are the basics:
So what can you do to help this video (and even regular photos taken by your real estate agent) be the best representation of your home?
Buyers love walk-through videos and use them to make a decision on whether to see the home in person, or even to refresh their memory after they have seen a few homes and need to make a decision. It is not a must-have since good pictures also serve well to show off a property, but they are becoming more popular with today’s online home shopper.
Check out the marketing services Verani Realty offers to sell your home fast!